Personal Brand Building


Our comprehensive business consulting services specialize in delivering tailored solutions to ignite the growth and development of your business through the power of modern applied business psychology. What we offer in our initial consultation:

  • Online consulting session (90 minutes);
  • Professional Business Questionnaire;
  • Personalized tools & approach;
  • Suggestions for further analysis and strategy development;
  • Setting business & marketing goals;
  • Summary of the consultation by e-mail;

Our business analysis approach differs from typical business counselling (which is relatively broad and generic). We create highly personalized, more “technical” and “actionable” solutions for business & marketing transformation for our clients as a PhD level consultants with 15 years of mastery in both scientific and business settings.

Try to understand yourself in business: your perceptions, experience, values, thoughts, feelings, and typical decisions and reactions & master your brand development!

Dr. Juls Novkova, Ph.D. /CEO at Juls’ Psychology

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Elevate your brand and make a name!

Are you a CEO, business leader, manager, public figure or professional looking to enhance your personal brand and authentically unlock the potential of your brand voice?  Welcome to our Personal Brand Consulting Service, where the psychology of business brings the personal touch to business development.

With our strategic & results-driven approach to branding, we understand that your personal brand is more than just a professional public image. It’s an embodiment of your personal values, life journey, professional expertise and unique problem-solving and decision-making skills within your industry. Our team of experienced consultants, with an in-depth understanding of the psychology behind successful personal branding and 15 years of industry experience, guides you through each step.

What is included in this initial consultation?

  • Online consulting session (90 minutes);
  • Professional Business Questionnaire;
  • Personalized tools & approach;
  • Suggestions for further analysis and strategy development;
  • Setting business & marketing goals;
  • Summary of the consultation by e-mail;

You can explore other options, compare this plan with others, and find out more about the business psychology consulting here.

After the initial consultation, and if you feel you need more long-term support, we can discuss a plan that suits your needs, time, resources, energy level, limitations, wishes and goals. Let us know what you need and we’ll get back to you with suggestions on how to prioritize your budget and meetings.

Don’t worry, we will answer all your questions.

To start the change you need to realize that YOU are the decision maker and we are just a facilitator and an observer of the process. Our role is to give you some space and time, some tools and ideas, and most importantly – to ask the ‘right’ questions. Life can be lived in many different ways, so there is no one-size-fits-all solution.

It is important to feel that your world is all yours and that the solutions are uniquely yours

How to integrate Business Psychology into your Brand Building Strategy?

We specialize in the optimization of your personal brand for maximum visibility in both the physical and the digital reality. We analyze the subjective perceptions and behaviors of your target audience. We align your business services and marketing communications to create a memorable experience with your brand and personal business touch.

Our services go far beyond the simple enhancement of your online presence. We recognize that a strong personal brand goes hand-in-hand with effective organizational and management skills, excellent product and customer service, personalized communication and social influence. Through personalized, one-to-one consultancy, we provide you with the tools and strategies to amplify your brand voice and capture the attention and loyalty of your target audience, whether it’s through your web platforms, public speaking events, networking & presenting or (social) media presence.

Our process is designed to maximize the potential of your personal brand and ensure that you are on track with your goals and objectives. Here’s how we do it – step by step:

1. Initial Evaluation:
– We will carry out a comprehensive analysis of your current personal brand and your online presence.
– Your strengths, weaknesses, opportunities and threats will be identified by our experts.

2. Personal brand strategy development:
– Based on the assessment, we create a personal brand strategy tailored to your leadership style and goals.
– We will identify the key messages, the values and the unique selling propositions that will make your brand stand out.
– We discuss your services, customer journey and customer service and plan strategic improvements in the design and delivery of products and services (if needed).

3. Enhancing your online presence:
– We will advise you on the optimization of your online profiles and social media accounts, ensuring that they are an accurate reflection of your brand message and values.
– Our team will create compelling and engaging content to showcase your expertise and achievements where appropriate;
– We will align the keywords that make up your business presence with the search engine optimization (SEO) strategies to improve your visibility and search engine rankings.

4. Personal brand communication:
– We will provide you with guidance on effective communication techniques & business ethics to build a consistent personal brand across multiple channels and an elegant business etiquette.
– Our experts will help you establish a valued position with your audience through the creation and sharing of meaningful & useful content.
– We can help you with reputation management and the handling of potential crises or negative feedback.

5. Feedback and continuous improvement:
– We do regular monitoring and analysis of the effectiveness of your personal brand strategy.
– We provide you with detailed feedback and suggest how to improve.
– We will adapt and refine your brand strategy on an ongoing basis based on market trends and feedback.

Let’s discuss some of the practical implications of Business Psychology in Brand Building!

You can expect the following benefits from using the power of business psychology to build your personal brand:

  • Enhancement of credibility and reputation in your industry or field of expertise.
  • More opportunities for career advancement and business partnerships.
  • Improved online visibility and brand recognition;
  • Enhanced personal branding skills to help you become a recognized authority.
  • Confidence in the delivery of your brand message and the building of strong relationships.
  • Actively manage your professional reputation.

Unlock the potential of your personal brand today by curating a unique user journey through your expertise and personality!


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